Shauna Parsons
Founder & Coach
Started, grew, and sold a home repair company — with a strong team, real culture, and a top‑notch reputation.
Coaching for contractors & home services
We were contractors.
Now we coach them.
We don't coach from a textbook. We coach from the seat you're sitting in — and we help you build a business that runs without running you.
Built for the trades
Sound familiar?
Owners can feel like they're alone, trying to find the way.
01
Spending too much time at work?
02
Missing family events?
03
Profit not where you want it?
04
Feel like you have to do everything yourself?
Wearing all the hats is no longer a badge of honor. Smart owners learn to use their resources to build a better business.
We've been where you are
Coaching from the seat you're sitting in.
BlueStone is run by Shauna and Bob Parsons. We don't coach from a textbook — we coach from experience building, growing, and selling a home‑services company.
Bob Parsons
Coach
Decades of construction and training experience — growing crews, building managers, and developing winning teams.
What we help with
The work that moves the business.
01Increasing Sales
02Effective Call Conversions
03Training & Development
04Operational Efficiency
05Hiring & Turnover
06Building Great Managers
07Planning for Profit
08Sales System & Management
What clients say
Shauna has the big‑picture view and the real‑world understanding to make a business work the way it should — and she's demonstrated that beyond a shadow of a doubt in growing her own companies.
LC
Luther Cifers
YakAttack
Ready to talk?
Take BlueStone for a test drive.
A 30–45 minute conversation. Ask anything, see if it's a fit. No pressure — just clarity.